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News at Brighter Green

Executive Director Mia MacDonald Quoted in Civil Eats Article 1/26/15

Executive Director Mia MacDonald was quoted in Advisory Board member Anna Lappe's article on Chatham House's recent study on peoples' understanding of climate change and food, particularly meat production. You can view the Civil Eats article here.

New Report Released by Brighter Green and the Global Forest Coalition on the Unsustainable Impacts of Livestock and Soybean Production in Paraguay 1/22/15

Brighter Green and the Global Forest Coalition, published a new report entitled, "Meat from a Landscape Under Threat: Testimonies of the Impacts of Unsustainable Livestock and Soybean Production in Paraguay". You can access the report here.

Brighter Green Featured in NYC Meatless Monday Press Release 1/22/15

Brighter Green and Executive Director Mia MacDonald were featured in NYC City Council Representative Helen Rosenthal's press release on the push for NYC to adopt the Meatless Monday campaign.

Executive Director Mia MacDonald Appears on Our Hen House's Highlight Reel Podcast Episode 1/10/15

Brighter Green Executive Director Mia MacDonald appears on Our Hen House's highlight reel episode on January 10th. The original TV episode can be viewed here.

East African Girls' Leadership Initiative Program Update 1/10/15

Brighter Green and Tribal Link released a January Program Update on the East African Girls' Leadership Initiative. You can access it here.

Brighter Green and Humane Society International Publish COP 20 Policy Recommendations 12/4/14

Brighter Green and Humane Society International published a policy recommendation document on animal agriculture and climate change for the COP 20 meeting in Lima, Peru. You can access the document here.

Brighter Green Releases Summary on Forthcoming Nature's Rights Paper 10/14/14

Brighter Green released a summary of a forthcoming nature's rights paper entitled Nature's Rights: Rivers, Trees, Whales, and Apes.

Jim Harkness Positively Reviews "What's For Dinner?" 10/6/14

Jim Harkness Senior Advisor on China at the Institute for Agriculture and Trade Policy positively reviews "What's For Dinner?" and interviews Executive Director Mia MacDonald.

Brighter Green Associate Interviewed by "Eating Animals" Director, Christopher Quinn 9/29/14

Brighter Green Associate Wanqing Zhou was interviewed by Eating Animals director Christopher Quinn. BG also provided Mr. Quinn Chinese contacts, including What's For Dinner? director Jian Yi, for the film.

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New York to Lead on Food and Climate Policy? Bill de Blasio and the "Foodprint" Resolution

December 23, 2013 5:04pm
Fruit for sale in NYC

Fruit for sale in NYC

This blog post originally appeared on the Civil Eats website.

Can progressive food and climate change policy and programs in the U.S.’ largest city begin with a “whereas”? New York may be about to find out. In 2009, a then-member of New York’s city council agreed to support a “Resolution to Reduce NYC’s Climate ‘Foodprint’” drafted by organizations with varied priorities but a shared rationale: Food and agriculture are significant contributors to global warming. New York City (NYC) could reduce greenhouse gas (GHG) emissions and, at the same time, create a healthy, sustainable, and equitable food landscape for its eight million residents.

Update on Brazil: The Effects of the Soybean and Meat Industries

November 4, 2013 4:00pm
Soybean fields in Brazil

Soybean fields in Brazil

Brazil, the world's second largest producer and exporter of soybean, and the world's largest exporter of poultry, reports a 39 percent drop in greenhouse-gas emissions between 2005 and 2010.

However, this "good news" is not all its cracked up to be. For the first time, greenhouse-gas emissions from the agriculture industry make up the largest share of Brazil's total emissions.

Chipotle's Bold Move Towards Food With Integrity

October 8, 2013 10:47am
Chipotle's menu, displaying how they source their foods

Chipotle's menu, displaying how they source their foods

In response to Chipotle's new harrowing ad depicting the realities of factory farming, the Executive Director for the U.S. Farmers and Ranchers Alliance said that "It's a fabrication of how food is produced and fabrication that drives the sales for the food they produce".

Well, that is simply not true.

Junk Food Marketing Makes Big Moves in Developing Countries

October 3, 2013 10:56am

KFC marketing in China has targeted the rising middle class and capitalized on their aspirations.

By Judy Bankman and Ross Miranti

This blog originally appeared on the Civil Eats website.

KFC TV commercials that have aired in China over the last few years reveal a remarkably wide range of marketing techniques. In the ads, humor, irony, playfulness, and sentimentality present the restaurant’s quick-serve food as something that can help families bond, nourish athletes, entertain children, and even make teenagers cooler. Overall, the ads associate KFC with a modern lifestyle, suggesting (implicitly of course) that the Chinese can get their piece of middle class affluence–along with a full belly–for a reasonably low price.

India and the Hidden Consequences of the Nutrition Transition

September 4, 2013 9:28am
An egg seller chats on his phone in India

An egg seller chats on his phone in India

Note: This blog originally appeared on the Civil Eats website.

In India today, hordes of people under 30 line up outside McDonald’s to order the Chicken Maharaja Mac: India’s beef-free version of the Big Mac. Fast food and sodas are “all the rage now,” in the country according to public health activist Shobha Shukla.

Where Food Injustice Wanders Next: South Africa

August 30, 2013 2:00pm
Filed under:
Coca Cola in South Africa

The transnational giants Coke and KFC have increased their presence in urban South Africa in recent years.

One of the defining landmarks in Johannesburg, South Africa is the Coca-Cola dome: A 19,000-person arena sponsored by the beverage giant. Coke has become increasing popular in South Africa, where an average of 254 Coke products were consumed in 2010. That's more than the international annual average of 89 per person and quickly approaching the 403 Coke products consumed by the average American.

The Little Emperor’s Burger

August 16, 2013 9:39am
KFC in China

KFC in China

Note: This blog was written by Judy Bankman and Elektra Alivisatos and was originally published on Civil Eats.

When I asked my friend living in China about fast food restaurants there, he responded, “they’re constantly packed with young people.” Though most Chinese know that American fast food is unhealthy and leads to weight gain, the growing trendiness of “Western” fast food among young people in China has contributed to its increased consumption. American franchises such as KFC are thriving. In the U.S., the chain amassed 4,618 locations in 61 years. In China, though, KFC boasted 4,260 locations in only 26 years. China now consumes twice as much meat as the U.S., a whopping 71 million tons per year.

East African Girls' Leadership Initiative Update: Summer Internships and Higher Education

August 11, 2013 3:24pm
Elizabeth at a workshop with rescued Maasai girls at her internship

Elizabeth at a workshop with rescued Maasai girls at her internship

The summer months have proved to be busy and exciting for the Kenyan students in the East African Girls' Leadership Initiative. Joyce Kakenya Barta has been interning at Lake Elementaita Seasons Hotels and Lodges as a part of the Corporate Social Responsibility section. On her experience she says that:

"I have been involved in community based projects like supporting children homes, environmental cleaning, planting trees, and collecting rubbish. I have recently visited an orphan rescue center that helps HIV positive kids. I am very happy to be working with this community and am learning and getting a lot of experience."

Mexico: Public Health, Rising Obesity and the NAFTA Effect

July 31, 2013 1:44pm
Filed under:

Note: this post was originally published on Civil Eats and Food Tank.

On a visit to southern Mexico in 2008, I was shocked to see Coca-Cola billboards dotting rural highways, and roadside tiendas selling bottles of Coke along with local produce. Mexico consumes more gallons of sugary beverages per year than any other country. It’s certainly not coincidental that 9 million people in Mexico are suffering from diabetes.

Mexicans also just surpassed the U.S. as the most obese nation in the world, with an astonishing prevalence rate of 32.8 percent. Mortality rates due to heart attack, diabetes, and high blood pressure have increased significantly along with the spike in obesity rates. The main driver of these troubling health concerns is the energy-dense, nutrient-poor “Western” diet, which has already changed the food landscape in Mexico, pervading areas both urban and rural.

Thinking of Food on World Population Day

July 11, 2013 4:52pm

UN Population Fund

Today is World Population Day, an appropriate day to reflect upon the sustainability of our growing world population. While this year’s theme, “Adolescent Pregnancy,” addresses an important issue, Brighter Green is also interested in the consumption habits of the growing world population – a topic that has not been the focus of a World Population Day since it was established back in 1989. The impact of global food consumption alone has massive repercussions for the climate, food security, fresh water supplies, and the preservation of natural lands.

Maui: Sustainable Living in Paradise

June 26, 2013 10:10am
A beautiful Maui beach

A beautiful Maui beach

Maui, one of the Hawaiian Islands, is known for its beautiful beaches and amazing weather. It's no wonder it is a huge tourist destination. But Maui is more than just a beautiful tourist destination, it is, in many ways, a model of sustainable living. The local government and population cherish this beautiful island and have made conscious efforts to encourage greener living, particularly when a tourist culture has contributed to the island's pollution.

Kenya's Move Towards Solar Energy (Part II)

June 22, 2013 3:15pm
Solar panels

Solar panels

Why Kenya is Prime for Solar Energy

Kenya lies conveniently on the equator, and as a result receives direct solar energy throughout the year. The use of solar energy is a relatively new concept in Kenya and many believe that the use of solar energy is a better alternative to traditional power sources and will help eliminate the problem of a lack of electricity in rural areas. A shift to solar energy would involve educating people on this new technology, as many do not know the benefits of solar energy, but some communities have already started embracing solar energy as an alternative energy source.

Kenya's Move Towards Solar Energy (Part I)

June 20, 2013 3:07pm
Power lines in rural Kenya

Power lines in rural Kenya

The Benefits of Electricity in Rural Kenya

It is estimated that one in five people on the planet do not have access to electricity (World Bank data bank). In sub-Saharan Africa, about 70 percent of the population has no electricity and surprisingly in Kenya, only 15 percent of the population has proper access to power. This is a depiction of how electricity is available to few people despite Kenya's population of 34 million.

The Human Victims of Industrial Animal Agriculture

June 17, 2013 9:57am
Filed under:
Poultry ready to be slaughtered

Poultry ready to be slaughtered

On the week of June 3rd, China provided another sad example of the impacts of industrial agriculture-showing that animals aren't the only victims. A poultry slaughterhouse in Northeast Jilin province caught fire leading to the death of at least 119 workers. The factory was overcrowded, exits narrow and unmarked, and no emergency plan was in place. And, many of the doors, in efforts to keep workers from departing during work hours, were locked from the outside, making exiting an impossible task.

Work place safety standards are commonly poor in China, with unenforced regulations often linked to corruption and prioritizing profit over human rights. But China is not alone, across the globe industrial animal agriculture fails in worker safety standards.

Preventing a Livestock Revolution in Liberia: the Need for a New International Vision

June 12, 2013 3:25pm
Liberia's lush rainforest

Liberia's lush rainforest

In Liberia, the FAO has been involved in a number of poultry projects for both broilers and laying hens. It has constructed three factory farm style operations in the interior of the country to train locals in "modern and intensive poultry production and management practices." It has also teamed up with the Ministries of Gender and Agriculture under the Joint Program on Food Security and Nutrition to construct ten other poultry houses throughout the country. None of these operations house much more than 1,000 birds, though they are set up like intensive factory farms and provide a model for future operations, which will surely increase in size and numbers as the country develops. So in short, the FAO — which outlined the heavy environmental impacts of the global livestock sector in the widely cited report Livestock's Long Shadow — is now encouraging the future development of factory farming in Liberia.