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News at Brighter Green

China Dialogue Quotes Brighter Green 6/7/13

A very good analysis in China Dialogue on Shuanghui's purchase of Smithfield, the world's largest pork producer quotes executive director and Brighter Green guest blogger Wanqing Zhou, a Worldwatch Institute researcher and Beijing native.

Brighter Green/GFC Research Shared at Bonn Climate Conference 6/7/13

The briefing paper on industrial livestock production and deforestation, published in English and Spanish by Brighter Green and the Global Forest Coalition (GFC), is being disseminated at the UN climate change conference now underway in Bonn, Germany. Thanks to GFC executive director Simone Lovera, who's participating in the talks and who spoke about this research during a side event (formal panel) at the conference.

Brighter Green May 2013 Newsletter Published 5/30/13

Brighter Green's May 2013 Newsletter is here. See what we have been working on in our three program areas: Food Policy and Equity, Sustainability and Community, and Climate Change, Livelihoods and Rights, and some upcoming projects.

Brighter Green & Global Forest Coalition Briefing Paper for International Day for Biodiversity 5/22/13

On the occasion of the International Day for Biodiversity and the start of UN talks on a possible sustainable development goal (SDG) on agriculture Brighter Green and the Global Forest Coalition have published a briefing paper to raise awareness of the negative impacts of rapidly expanding industrial livestock farming and large-scale cattle ranching on the world's forests and biodiversity. Industrial animal agriculture cuts across multiple sectors, affecting land use, water, food security, public health, and climate change. But too often these intersections are overlooked.

Brighter Green at The Seed in NYC 5/19/13

Brighter Green's Executive Director Mia MacDonald spoke about climate change and animal agriculture, and the ecological impacts of the global spread of factory farm operations, at the Seed Experience in New York City on May 18, 2013. She also screened Green's short documentary, "What's for Dinner?" Find out more about the film, including how to show it, here.

Blog Post on the U.S. National Climate Assessment in the Huffington Post and Civil Eats. 5/2/13

Executive Director Mia MacDonald's blog post on the U.S. National Climate Assessment and U.S. and global systems of food production was featured in the Huffington Post and was re-blogged on the American food system news website Civil Eats.

Brighter Green collaborates with Global Forest Coalition at the World Social Forum 3/29/13

Brighter Green collaborated with Global Forest Coalition on an event and paper on the risks of industrial livestock production for the environment, communities (including indigenous communities), and animals at the World Social Forum in Tunisia.

China Dialogue Publishes BG Blogs 2/13/13

Brighter Green guest blogger Wanqing Zhou's exploration of of the growing challenge of food waste in China ("Food Waste and Recycling in China: Too Easy, Too Hard"), including from animal agriculture, has been republished in English and Chinese on China Dialogue, an important, bilingual Web portal for global environmental news with a focus on China.

Katerva Award Winners Announced 2/12/13

The winners of the two Katerva awards for innovation in sustainability have been announced. Mia MacDonald of Brighter Green served on the judging panel for the food security theme, and the project finalist she ranked highest, Backpack Farm, piloted in East Africa, came first in its category.

Brighter Green Hosts a Successful East African Girls' Leadership Initiative Fundraiser 12/7/12

Brighter Green and Tribal Link hosted a successful fundraiser for the East African Girls' Leadership Initiative in December 2012. Over $3,000 were raised to help support two girls' education, living costs, rights training, mentoring, and leadership skill workshops for one year. Singer-songwriter Joy Askew performed at the event and Grace Koutimet, from SIMOO spoke about the role of Maasai women in the community and how educating Maasai women greatly assists the communities' progress.

Mia MacDonald's Blog Post on COP 18 Featured in the Huffington Post 12/6/12

Brighter Green's Mia MacDonald's blog post on COP 18 and the conference's failure to address the negative effects of industrial food systems, particularly industrial agriculture, on climate change appeared in the Huffington Post on December 6, 2012.

Brighter Green Participates in COP 18 Side Event 12/3/12

Brighter Green's Mia MacDonald participated in and moderated a side event to the United Nations Framework Convention on Climate Change (COP18) in Doha, Qatar in December 2012. The side event entitled "Climate Change & Ensuring Sustainable, Humane, Equitable Food Systems: Views from the North and South" focused on climate change and livestock farming. Xie Zheng, featured in Brighter Green's short documentary "What's for Dinner?" also spoke at the event. For more information on Brighter Green's research on climate change and the globalization of farming click here.

Brighter Green attended COP 18 Climate Change Conference in Doha, Qatar 12/2/12

Executive Director Mia MacDonald attended the United Nations Framework Convention on Climate Change (COP 18) from November 26 to December 2, 2012. Mia shared Brighter Green's research on climate change and the globalization of intensive animal agriculture.

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"Meat World: China": Filming Begins

July 30, 2009 2:02pm

Taking a stroll, Ten Thousand Pig Farm, Jiangxi

Brighter Green is trying to answer a big question: can people in the developing world eat as much meat and dairy as people in the industrialized countries without destroying the planet? And do they really want to? Right now we’re exploring these issues in China through the medium of film: “Meat World: China” is being shot this summer (current title: "What's For Dinner?"), with award-winning filmmaker Jian Yi leading the all-Chinese crew.

They’re filming in fascinating, varied, and sometimes unsettling locations: Beijing’s first vegan restaurant; a “state of the art” factory farm being built in Jiangxi province; a rural farm with only two pigs; a Donald Macky outlet (yes, its inspiration is American fast food); and the factories of Guangdong, where many of the electronics and other consumer goods China exports around the world are made—as well as a large portion of China’s pork.

They’re interviewing farmers, retired farm workers, meat and dairy entrepreneurs, a factory lunchroom chef, a young man who says he eats only meat, along with Xie Zheng, pop star and vegetarian activist, Wen Bo, one of China’s leading environmentalists, and Mr. and Mrs. Yu, who started their vegan “health hut” after learning about the significant role of meat and dairy in global warming.

From left, Xie Zheng, a pop star and vegetarian activist, and a young man who only eats meat
Characters in Meat World China


The crew’s been sending updates from the road. How dedicated are they? Producer Douglas Xiao stood for 10 hours on a train after a scouting trip. Summer is a busy time of year to travel in China, and all the sleeper car seats were sold out, Jian Yi explained. Douglas laughed the straightening journey off—just another long day in a big, populous country.

The night before the first day of shooting, after a 20-hour train journey north from Jiangxi to Beijing (this time in sleeper seats), Jian Yi wrote: “The team—Xiao, producer; Pan, cinematography; Song, assistant director; and Jiang, sound mixer—all are in high spirits. We can’t wait for tomorrow’s events.”

Factory farm for pigs being built in Jishui county, Jiangxi province
factory farms














In China, it’s customary to offer someone a small gift for their time; often for a film interview, that’s two or three hours. However, such gift-giving isn’t usually done by U.S. documentarians. The team came up with a good compromise. “We bought a small gift, but we don’t tell the interviewee until we are ready to walk out of his/her office,” Jian Yi says. “So we are following the essence of the American practice—the interviewee did not expect to receive anything from us while s/he did the interview, while at the same time satisfying our Chinese instincts.”

The gift itself is in keeping with the themes of the film, says Jian Yi: “A small bag of local agriculture produce (mushroom etc., all veggie, no meat or dairy!!) from Mt. Jinggangshan.”; The mountain range, in China’s mid-south, is known as “the cradle of the Chinese revolution.” It’s where the beleaguered forces of Mae Zedong were joined by those of Zhu De and Zhou Enlai. Together, they began the Long March. Jian Yi writes: “The Communist forces eventually triumphed, in 1949. The sixtieth anniversary, this October, is a national event in China.” There’ll be more on the effects of that anniversary on “What's For Dinner?” and more dispatches from the crew in future posts. Stay tuned.

Brighter Green is really pleased to have two producing partners for "What's For Dinner?". They are Karin Chien and dGenerate Films and Susannah Ludwig and Flourish Films.
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