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News at Brighter Green

Presentation from Africa Animal Welfare Action Conference Available 9/7/10

Mia MacDonld's presentation from the AAWA conference underway in Nairobi is available now, covering Ethiopia's livestock sector, developments in nature's rights and animal rights, and strategies for action.

Brighter Green Video on Ethiopia's Complex Relationship with Livestock Now Available 8/31/10

Narrated by former Brighter Green intern Whitney Hoot, this video is part of Brighter Green's Food Policy and Equity Program, outlining the social, environmental, and animal welfare consequences of intensifying meat production and rising domestic and export consumption on Ethiopia, home of Africa's largest livestock herd.

Brighter Green Video on Brazil's Soy and Meat Economies Now Available 8/31/10

Brighter Green's program on Food Policy and Equity continues to grow, with a video on the expansion of Brazil's livestock sector now available. The video, narrated by Simone de Lima, professor of psychology at the University of Brasilia and founder of Brazilian animal rights organization Pro-Anima, explores the profound environmental consequences of Brazil's booming livestock and soy industries.

Brighter Green Video on China's Meat Consumption Now Available 7/12/10

As part of Brighter Green's Food Policy and Equity Program, a short video detailing China's rising consumption of animal products is now available. The video is narrated by Brighter Green Associate Stella Zhou, who is blogging from China this summer. More to come soon as we explore further the impacts of the globalization of industrial animal agriculture in China, India, Brazil, and Ethiopia.

Huffington Post Blog Generates Discussion on the Web 6/2/10

Last month, Mia MacDonald posted a blog on the Huffington Post, covering Goldman Sach's involvement with factory farming in China. Her piece, "Investment Bankers with Wings: Making a Killing," earned several notable mentions online, from sources such as the PETA Files, Discovery's Planet Green, and Current TV.

Brighter Green in the Huffington Post 5/4/10

Mia MacDonald posted a blog on Goldman Sachs's investment in factory farming in China on the Huffington Post. Read it here. Feel free to add your comments or share with others or link to it.

Mia MacDonald's Presentation from Pace Law School Now Available 4/21/10

Brighter Green Executive Director Mia MacDonald recently discussed the environmental impacts of factory farming at a Pace Law School Panel, organized by the Student Animal Legal Defense Fund and the Environmental Law Society. Click here for the PDF of this presentation.

Hot off the Press: Diet for a Hot Planet 4/14/10

Brighter Green colleague Anna Lappé's new book is out. Diet for a Hot Planet addresses the climate impact of our food choices, and what we can do to make a difference. Thanks, Anna, for mentioning Brighter Green's work in helping to shape a more just and sustainable food system for New York City!

Article by Mia MacDonald Featured in Resurgence Magazine 3/9/10

The March issue of Resurgence Magazine, themed "The Future of Food," has published an article by Brighter Green Executive Director Mia MacDonald. Click here for a PDF version of the article, "Eat Like it Matters."

Congratulations to Karin Chien! 3/8/10

Karin Chien, founder of dGenerate Films and Co-Executive Producer with Brighter Green of "What's for Dinner?", has won the Piaget Producers Prize at the Independent Spirit Awards. Karin won the award for her work on The Exploding Girl, and Santa Mesa.

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Greening the Olympic Games

February 17, 2010 5:38pm

Will Vancouver win the green medal?

As people around the world watch their favorite athletes skate, ski, sled, and snowboard during the 2010 Olympic games in Vancouver, how many will consider the ecological footprint of this massive event? Believe it or not, sustainability is a core tenet of these games; the three pillars of the Olympic Movement are sport, culture, and environment. However, what do these “pillars” mean for the games themselves, and how participants and observers reflect on their environmental impacts?

For the first time, the gold, silver, and bronze medals distributed to Olympic champions contain metal recycled from electronic waste. Although each medal contains only a small fraction of recovered metal (1.52% in each gold medal), this sets a precedent of sustainability and innovation for future Olympics. On Tuesday, the Olympic Village in Vancouver—called Millennium Waters—became the second neighborhood in the world to receive LEED Platinum Certification. During the games, this community houses about 2,600 competitors and coaches; afterward, Millennium Waters will become a “mixed-use residential and commercial neighborhood” with both high-end and affordable housing, featuring natural building materials, solar panels, and toilets run with rainwater.

When bidding began for the 2010 Olympic games, the Vancouver Organizing Committee (VANOC) emphasized achieving “green games” as one major objective—their goal was to host the first carbon-neutral Olympics. Earlier this week, VANOC announced plans to offset 300,000 tons of GHG emissions through “carbon reduction projects.” However, the estimated total emissions of the 2010 games is 330,000 tons, with 220,000 tons resulting from air travel to and from the games. So, even with concerted efforts, VANOC’s offsets still fall short of a neutral carbon footprint.

At this point, it seems that individual citizens—athletes, coaches, spectators, and anyone watching the games from home—should step up to neutralize the remaining 30,000 tons of carbon. If you’re at the games, be especially mindful of your personal carbon footprint: walk or ride your bike around Vancouver. If you’re watching the games from your living room, why not have an all-vegetarian Olympics viewing party? We can’t forget that the Olympics aren’t just about sports—it’s hard to win games if you're missing a pillar.


Photo courtesy of Tyler Ingram